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Using Modern Media Platforms to Do Good

22 Oct

As a media company, people turn to us when they need help in promoting their products and/or their services. Depending on their type, we create content that is the most suitable, be it a website, a blog, a promotional video or an app. Our dedicated team of highly skilled marketing professionals is there to fulfill the demands of our clients.

We tend to think that there are no limits to one’s imagination, and that’s how we approach everything we do. No limits, just pure creativity and application of our ideas, skills and knowledge. We pride ourselves on finding a way to promote just about anything, especially if it’s for a good cause.

One type of project we pay special attention to is the one which has the goal of reaching a large number of people, for the purpose of helping them with their problems, or having their voice heard. Electronic media has the power to do that and we take pride in the fact that we use some of that power to do good

Recently, one of the clients came to us with the idea of starting up a number of websites, each one dedicated to a certain profession. All those professions would have these things in common:

  • Dedicated to helping people directly
  • Underpaid
  • Under-appreciated

Thankless jobs, you might say. And, from a certain point of view, they are. When was the last time a job well done by a nurse or a teacher was appreciated? Or millions of people working physically demanding jobs? Miners, diggers, drivers, you name it. Just look at this website covering the salaries of medical assistants in the U.S. – I was shocked to see how low the wages were for such a dedicated career.

Unfortunately, too many people are not earning what they should be – compared to the actual job they do.

Needless to say, we found our client’s idea refreshing, and we dove right into it. First and foremost, the content on these websites needed to be something special, as it had to come from an honest place and connect with people on an emotional level.

We also figured that a picture is worth a thousand words, so we contacted several photographers that we have collaborated with previously. They would go out and photograph nurses, teachers, workers, police officers and many others, doing their day jobs and capturing the experience though a series of images. This was necessary, because stock photography was out of the question. We needed a more personal approach, and not something distant and generic.

We interviewed the people, and they shared their personal stories and experiences with us. You can check out this interview we did with a RN – Registered Nurse talking about nursing salaries and how they can vary widely across the country.  And finally, we needed to package all of that in way that would be visible to search engines, because this type of content deserves to be read by as much people as possible. We also created presence on social networks and YouTube.

The entire project is nearing its final stage and we can tell you, without being biased, that it is absolutely fantastic. Everyone in our company is extremely proud of what we have done. Hopefully, this message will reach some people who are in a position to help, either financially, or in some other way, because these people are the unsung heroes.

Tips and Tricks that Make YouTube Better

23 Apr

I don’t think there is anyone out there with an active internet connection that doesn’t spend some time every day, whether it’s at work or at home, or both on YouTube watching music videos, short or animated movies, documentaries, various how-to clips or even full-length feature films.

YouTube has become a household name, and one of the most-visited websites on the internet. Now granted most of it is down to an insane number of cat videos, which seem to have become a universal form of communication, but there is also a great deal of useful, informative and educational content out there. Digging for it is the hard part, and can often lead to frustration. But, we have some tips and tricks we would like to share with you that will unlock YouTube’s full potential, so keep on reading.

Edit Your Videos with YouTube Editor

If editing videos for YouTube is not one of your strong suites, don’t despair, because with the help of YouTube Editor , you will be able to do basic video editing, and apply techniques such as trimming, rotating and combining videos, as well as inserting transitions and various effects.youtube_tips_22 What we like best about it, though, is that it helps you find royalty-free music. This way, your video will have a cool soundtrack, and it won’t be taken down because of copyright issues.

Blocked in Your Country? No Problem

Everybody hates getting that stupid message, but there is a way around that as well. Usually, the URL of the video that is unavailable for viewing in your country looks something like this:{video-id}. Now, you can watch it by changing the URL to look like this:{video-id}. Not only will you be able to watch the video, but it will fill up the entire browser window.

Watch Full-Length Features and TV Shows

As we mentioned a bit earlier, you can even watch full-length movies and TV shows on YouTube, by accessing their dedicated movies and TV shows . Furthermore, they are neatly divided into genres and available in Full HD quality, so it’s just like watching your favorite shows on TV. We say exactly, because these videos feature ads, as they are uploaded by the creators, who receive a portion of advertising revenue from YouTube. Of course, you can always add attributes like long, or HD, separated by a coma, when you type what you are looking in the search box, and YouTube will only return full-length or HD videos as a result.

Turn YouTube into a TV Set

Since most of us here are true couch potatoes, we like the convenience television provides us with. You just sit back, relax, and enjoy. The only problem is, you don’t always get to choose what you are going to watch. You can do that with YouTube, but sitting for hours behind the desk is not exactly our idea of comfort. Now, you can have the best of both worlds, thanks to YouTube TV , which lets you play high-quality videos of your choice. YouTube TV will even suggest stuff you might like if you are signed into your Google account, based on your likes, favorites and browsing history. The only thing left to do is to hook up your big-screen TV to your desktop or laptop, and work on becoming one with the sofa.

These are just some of the tips and tricks out there which can enhance your YouTube experience. We hope you have fun trying these out. Peace!

Top 3 Browser Alternatives for Your PC

10 Sep

Currently, the most popular browsers on the market are Google Chrome, Mozilla Firefox and Internet Explorer. If you were to sit down in front of anyone’s computer, you’d most likely find one of these, or even all three if they are computer nerds.

Some advanced users would also want me to include Opera, which while not quite as popular as the aforementioned trio, is still an awesome browser in its own right. But, are they necessarily the best? We know that they are the most popular, but that doesn’t always go hand in hand with being the best.

Just think of your time back in high school. The most popular kids in school were hardly the best. In fact, they were far from it, but that’s high school for you. I’m not suggesting that Firefox, Chrome, or Internet Explorer are bad browsers, but simply wondering: are there alternatives out there that are better? Or, if not better, at least some which offer something unique? Let’s find out.

Maxthonmaxthon web browser alternative

Although I expected Maxthon to be a stripped-down take on the same old idea, it is actually a browser that is crammed full of features. However, its main selling point is speed, seeing as the developer claims that is displays webpages about 20% faster than Google Chrome. It would be impressive even if it was just as fast as Chrome.

But, I mentioned that it is full of useful trinkets and toys. For instance, you get a button which mutes all the sound notifications played by the browser. Also, much like Firefox, it allows you to install extensions if you want to expand its basic functionality.


Midori, unlike Maxthon, is actually a stripped-down browser. If you find all the other standard browsers too big, too clunky, and too bloated, and would prefer something more lean and streamlined, Midori is what you are looking for. Since it is so basic and minimalistic, it only has the bare essentials, which is a welcome approach if you have a computer that has slower or outdated hardware.

Still, Midori offers you the possibility of installing additional extension, although there aren’t many, since Midori is pretty much a niche-oriented browser, and it’s unlikely that it will a gather a massive following. Still, I liked it, since it’s lightning-fast, and I use it often when my computer resources are used by some other mammoth-sized pieces of software.


Following in the footsteps of its predecessor Slimboat, Slimbrowser is an improvement in my opinion, and fits in nicely between the more feature-rich browsers like Chrome, Opera and Firefox, and the more basic Midori.

Like Midori, it’s fast, but it comes equipped with stuff like an ad blocker, pop-up blocker, private browsing and so on. On the other hand, there is no possibility of adding extensions. Personally, I like this, because I rarely install extensions, and I like to have a browser that is complete straight out of the box.

So, there you go. Three alternatives to the most popular browsers. Give them a try, and maybe one of them will stick.